Listen to today’s episode on How I Create a Podcast Content Strategy So I Never Run Out of Podcast Topic Ideas:
One thing that often holds business owners back from starting a podcast is the fear of running out of podcast topics. This fear is very valid, especially given that 90% of podcasts don’t make it past 3 episodes. So how do business owners who have published 200+ episodes hit that milestone?
The answer is having a podcast content strategy. In today’s episode, I’m taking you behind the scenes of my podcast content strategy. I share everything from how I decide what to talk about each month to how I have an ever-growing list of podcast content topics in my podcast content bank. Whether you’re thinking about launching a podcast or are a seasoned podcaster, this episode is for you.
Main Topics Covered in this Episode:
- How I center my podcast content strategy on my business goals
- What I do to never run out of podcast topic ideas
- The strategy I use to ensure that I’m creating podcast content for my ideal buyers
Resources Mentioned in the Episode:
Related Episodes and Blog Posts:
- Episode 204: 3 Stories You Need to Create an Effective Storytelling Content Strategy for Podcasts and Email Marketing
- Episode 230: The Step By Step Approach I Use to Help Clients Create a Podcast Sales Funnel
- Episode 257: 3 Podcast Content Planning Hacks for Moms in Business
Connect with Andria:
- Join the Evergreen Marketing Era Newsletter – THE group chat for women entrepreneurs who want to build an evergreen marketing system through podcasting
- Connect with me on Threads
- Connect with me on Instagram
More About the Evergreen Marketing Era for Women Entrepreneurs:
Welcome to the Evergreen Marketing Era — the podcast for women entrepreneurs ready to create long-form content that continues to bring in new leads and clients weeks, months, even years after you hit publish on it.
You’ve built a successful business.
You know how to sign clients, but now you’re ready to build a marketing and sales system that runs without you.
You’re ready to step into your evergreen marketing era, and this is exactly where you’ll learn how to do that.
This is the podcast for established women in business who want to launch a podcast or optimize their current one for leads and sales.
Here you’ll learn how to turn your podcast into the foundation of your marketing and sales strategy, and how to create podcast content that attracts ready to invest buyers, builds trust, establishes your authority, shortens the buyer’s cycle, and converts.
I show you how to leverage your podcast as the top, middle, and bottom of your funnel so that even when you step back from your marketing, your podcast will continue to bring you quality leads and convert them into your offers.
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