Listen to today’s episode on How to Develop a Low Social Media Marketing Strategy as a Mom in Business with Katie Kastner:
Episode Description:
Hey, Mama! If you’ve been listening to this podcast for any amount of time, then you know I’m all about building a business that isn’t reliant on social media, and I love connecting with other business owners who feel the same way. In this episode, I chat with my friend Katie Kastner all about developing a low social media marketing strategy. Katie shares great insights from her journey as a mom in business, how building a low social media marketing strategy has supported her in all seasons of life, and so much more.
Main Topics Covered in this Episode:
- Katie’s journey as a mom in business
- Why Katie believes in having a low social media marketing strategy
- How having a low social strategy has supporter her in all seasons of life
- How things are shifting in the online space
- The importance of human to human marketing and building connections as a business owner
Resources Mentioned in Today’s Episode:
Meet Katie Kastner:
Katie Kastner is a freelance content writer, certified digital marketing strategist and chronically online elder millennial mom! By day she raises kids, runs her business and propagates plants with no intention of potting them. By night she reads incessantly, crochets wonky washcloths and re-watches Derry Girls.
Connect with Katie:
- Website
- Threads: @katiekastnermarketing
- TikTok: @katiekastnermarketing
- Instagram: @katiekastnermarketing
Connect with Andria:
- Join the Marketing without Socials Email Community
- Let’s connect on Threads
- Let’s connect on Instagram @Mamaturnedmompreneur
More About Marketing Without Socials for Moms:
Hey, mama! Are you tired of feeling guilty for not consistently showing up on Instagram for your business? Do you feel drained and overwhelmed when you open the Instagram app to post for your business? Or maybe your season of life has drastically changed, meaning you have less time to show up on socials to grow your business. You know it’s time to stop relying on social media to build your business, but you’re worried that focusing your marketing efforts on non-social media platforms will take you too long to sign clients.
I want you to know that despite what the experts say, you CAN build a business that doesn’t rely on social media, and I will show you exactly how. On this podcast, I will teach you sustainable visibility and marketing strategies through podcasting, email marketing, and collaborations. You will also hear my experience of what it’s actually like to build a profitable business with young children at home and how to do it in a way that supports your current season of life. I can’t wait to support you, mama, with increasing your visibility and selling your offers without relying on social media.
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