Let’s Talk About Social Media Burnout (And Why You’ve Ghosted Every Other Platform) [Ep. 265]

Listen to today’s episode on Let’s Talk About Social Media Burnout (And Why You’ve Ghosted Every Other Platform):

You’re tired of being “on” all the time. Social media feels like a never-ending cycle of pressure, performance, and content you have to create just to stay visible. But even though you know you’re experiencing social media burnout, you keep ghosting every other marketing platform—your email list, your blog, your podcast—because Instagram still feels familiar (and faster).

In this episode, I’m breaking down the real reason you’re stuck in this cycle and what it’s costing you. If you’ve ever said, “I want to use other platforms, but I always end up back on Instagram,” this one’s for you.

Let’s talk about what social media burnout actually looks like—and how to finally build a marketing system that doesn’t rely on you being constantly online.

Main Topics Covered in this Episode:

• The signs of social media burnout that no one’s talking about, and what this looks like as a mom in business
• What it’s really costing you to keep relying on Instagram as your main marketing platform
• Why long-form content and email marketing feel harder—even though they’re more sustainable for marketing long term
• How to stop ghosting other platforms and start building a marketing system that runs even when you’re offline
• The mindset shift you need to step back from social media and into marketing that fits your real life

Resources Mentioned in the Episode:

• The Social Media Detox Club
• Podcast Audit + Strategy Session
• Marketing Without Socials VIP Experience
• Looking for support, but not sure which offer is best for you? Send me a DM or email at hello@mamaturnedmompreneur.com

Related Episodes and Blog Posts:

• Episode 134: Does My Business Need Social Media? My 4 Step Process for Transitioning Your Business to Marketing Without Social Media

Connect with Andria:

• Join the Marketing without Socials Email Community
• Let’s connect on Threads
• Let’s connect on Instagram @Mamaturnedmompreneur

More About Marketing Without Socials for Moms:

Hey, mama! Are you tired of feeling guilty for not consistently showing up on Instagram for your business? Do you feel drained and overwhelmed when you open the Instagram app to post for your business? Or maybe your season of life has drastically changed, meaning you have less time to show up on socials to grow your business. You know it’s time to stop relying on social media to build your business, but you’re worried that focusing your marketing efforts on non-social media platforms will take you too long to sign clients. 

I want you to know that despite what the experts say, you CAN build a business that doesn’t rely on social media, and I will show you exactly how. On this podcast, I will teach you sustainable visibility and marketing strategies through podcasting, email marketing, and collaborations. You will also hear my experience of what it’s actually like to build a profitable business with young children at home and how to do it in a way that supports your current season of life. I can’t wait to support you, mama, with increasing your visibility and selling your offers without relying on social media.